Your annual plan isn’t failing. Your quarter is.
How to Complete Your Strategic PrioritiesIssue #35 Hi Reader, Your annual plan is solid. You know which systems to build. You have the budget and the team buy-in. And then Q2 ends. Only half of your priorities shipped. You were buried. Urgent donor calls. Board prep. Event planning. Forty-seven other things that felt critical in the moment. This is the gap between annual planning and actual completion. The fix isn’t better time management. It’s System Seven: Quarterly Planning — the practice that protects your big projects from everything else that demands your attention. When Good Intentions Hit Bad TimingHere’s what happened in our Q3 planning cycle. (We operate on a July–June year.) December was chaos. Year-end fundraising. Holiday closures. So we pushed it to mid-January. By then, my go-getter staff had already written their Q3 Rocks. They chose what felt most urgent to their day-to-day work and what they remembered from the annual plan. Then we finally held the planning meeting. We set new 90-day priorities:
And the problem was immediate. Half the individual Rocks didn’t support the 90-day strategic goals. The lesson wasn’t subtle: We’ve now made this non-negotiable. Quarterly planning happens at least two weeks before the quarter starts. Our Q4 planning meeting is scheduled for March 19. The Meeting That Gets Things DoneI’m not saying this is the right way. I’m sharing it because it’s what finally got us to finish what we started. This is our 2.5-hour quarterly planning meeting. It’s adapted from EOS. 15 minutes: Opening Warm Up 30 minutes: Previous Quarter Review 60 minutes: Next Quarter Priorities 30 minutes: Current Issues and Problem Solving 15 minutes: Commitment and Accountability One Rock. SMART Format. Supports the Plan.Everyone gets ONE Rock per quarter. The limit forces real choices. Rocks must be specific and measurable. If it doesn’t support our 90-day priorities, it isn’t a Rock. It’s regular work. What Keeps this from Falling Apart1. Weekly Level 10 management team meetings. Check the yellow or red light status and discuss. 2. Achievement updates at bi-weekly department meetings 3. A shared document that lists every Rock. The owner. Due date. Status. What to Test This WeekIf you’re curious whether this would help keep strategic work from getting buried:
Coming Next WeekYour Rocks are set. Your team is aligned. So why does everything still get derailed when your CEO has a new big idea? Next Sunday: System Eight — CEO Partnership Your TurnHow many strategic priorities is your team trying to execute right now? Reply with the count. Until next week, PS: Last week, a CDO replied: “I’ve been trying to explain to my CEO why we can’t fix everything at once. Your four questions gave me the exact framework I needed.” If the Chief Fundraiser operating systems are helping you lead differently, I’d love to hear about it. PPS: Want my full quarterly planning agenda template? Reply to this email, and I’ll send it to you. Chief Fundraiser Weekly goes out every Sunday for chief fundraisers building from $10M to $25M. If someone forwarded this to you, I hope you'll consider subscribing.
I’m Christine Bork, Chief Development Officer at the American Academy of Pediatrics. I write Chief Fundraiser Weekly to share what I’m learning as I lead a growing team and try to do the work in a way that’s sustainable and thoughtful. |